An Introduction to Generative AI and Content Creation
IBM SkillsBuild
Last updated June 19, 2026
An Introduction to Generative AI and Content Creation is a ten-minute microlearning from IBM SkillsBuild — a single coffee-break introduction to generative AI rather than a course you sit down to study. It explains in plain terms what generative AI is and how it's changing the way people create content: what the technology can do, where it fits into an everyday content workflow, and the ethical questions that come with letting a machine help you create. It assumes no background.
What you'll learn
- What generative AI is, in everyday language
- The main ways it's used to create content
- How to fit generative AI into a real content-creation workflow
- The ethical questions raised by AI-assisted content
Frequently asked questions about An Introduction to Generative AI and Content Creation
Who is An Introduction to Generative AI and Content Creation for?
Anyone curious about generative AI who wants a quick, plain-language first look at how it's used in content creation.
Is An Introduction to Generative AI and Content Creation free?
Yes — An Introduction to Generative AI and Content Creation is completely free to take.
What are the prerequisites for An Introduction to Generative AI and Content Creation?
None; no programming required. Starting the course needs a free IBM account.
Why we suggest this course
A small first step: if you're curious about generative AI but not ready to commit even an hour, ten minutes gives you an honest, jargon-free picture of what it is, where it helps, and the ethical side. It's free; starting it needs a free IBM account.